Beginning PHP and MySQL E-Commerce: From Novice to - download pdf or read online

By Cristian Darie

ISBN-10: 1590598644

ISBN-13: 9781590598641

Starting personal home page and MySQL E-Commerce: From amateur to expert, moment variation is an replace to the preferred booklet displaying readers the way to create e-commerce web pages utilizing of the world's hottest applied sciences: the Hypertext Preprocessor scripting language and MySQL database. as well as guiding readers throughout the production of a whole, operating site utilizing sound firm improvement strategies, the authors take care to supply readers with various substitute implementation recommendations: for example readers are proven the best way to settle for funds from either PayPal and charge cards. The publication has additionally been up to date to mirror the most recent improvement developments, exhibiting readers tips to improve their buying cart utilizing Ajax, combine with Amazon's internet providers, and inspire shopper suggestions via state of the art interactive gains.

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Additional info for Beginning PHP and MySQL E-Commerce: From Novice to Professional, Second Edition

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If you’re designing and building the site for yourself and you are the client, then you have a challenge—keeping your view realistic while maintaining your enthusiasm for the project. This book shows you a logical way to build an e-commerce site that will deliver what it needs to be profitable. However, when designing your own site, you need to think carefully about exactly who your customers are, what they need, how they want to place orders, and what they are most likely to buy. Consider the following points before you start to visualize or design the site and certainly before you start programming: Getting customers: How will you get visitors to the site in the first place?

Finally, it’s much easier to learn about your customers via e-commerce than in face-to-face shops or even with mail order. Even if you just gather e-mail addresses, you can use these to send out updates and news. More sophisticated sites can automatically analyze a customer’s buying habits to make suggestions on other products the customer might like to buy. Another related benefit of e-commerce is that there’s no real cost in having people browse without buying. In fact, getting people to visit the site as often as possible can be valuable.

These mixed files are the subject of both designers’ and programmers’ work, which complicates the collaboration more than necessary. This also increases the chances of the designer creating bugs in the code logic while working on cosmetic changes. These kinds of problems led to the development of template engines, which offer frameworks separating the presentation logic from the static HTML layout. net) is the most popular and powerful template engine for PHP. Its main purpose is to offer you a simple way to separate application logic (PHP code) from its presentation code (HTML).

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Beginning PHP and MySQL E-Commerce: From Novice to Professional, Second Edition by Cristian Darie

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